November
11
Don’t panic! I am shamelessly using that title to grab your attention, because, deep down, many businesses fear that they’ve missed the boat on marketing. They hear all the lingo and, understandably, start to feel completely overwhelmed at the ..
February
02
Do you wonder how your website can do more business for you? You’re not alone. Capturing and maintaining the interest of website visitors needs to be strategic.
There are many ways you can engage users on their first visit, while encouraging the..
March
03
Photo courtesy of MicrosoftAs you write any marketing materials, there is one basic question that should be echoing through your head. "What's in it for ME?"Except here, the "me" is not you -- this is what your target market, your key consumer, your ..
May
05
I work with a wide range of clients, but I see one thing happen with small businesses time and again: While they know what they do or even how they do it better than others, a lot of times in their discussions they fail to help others understand thei..